THE DETERMINING ROLE OF SOCIAL RESPONSIBILITY IN CHOOSING A TOURIST DESTINATION

Authors

  • Ewa Stawicka Warsaw University of Life Sciences, Poland
  • Agnieszka Parlińska Warsaw University of Life Sciences, Poland
  • Ali Unsal Bilecik Şeyh Edebali Üniversitesi, Turkey

DOI:

https://doi.org/10.51453/2354-1431/2020/424

Keywords:

sustainable development, corporate social responsibility, tourism

Abstract

Seventeen Sustainable Development Goals (SDGs) announced by the Organization of United Nations are the current direction for business development. Responsible activity of companies are actions promoting breakthrough solutions in the social, ecological and economic aspect. The importance of social responsibility (CSR) in the development of tourism is becoming more and more emphasized. Rising and conscious consumer requirements are increasingly related not only to services, but to the search for added value, eco-development, and environmental protection, respect for and striving for a clean climate, focus on aspects of health, healthy eating and unprocessed food. In tourism, an important link is the hotel industry. Hotels are everywhere, they are both global and local. Hotels cooperate with many stakeholders, use various facilities and use environmental resources like water and energy, generate waste, sewage and consume raw materials. The hotel industry has a huge impact on the implementation of goals and tasks of sustainable development. The aim of the paper is to show changes and development trends in the tourism industry, paying particular attention to good business practices in the hotel industry. Good social responsibility practices in the area of the market, environment, society on the example of the hotel industry in Poland and Turkey were analysed. The main issues of the analysis are:

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Published

2021-07-02

How to Cite

Stawicka, E., Parlińska, A. ., & Unsal, A. . (2021). THE DETERMINING ROLE OF SOCIAL RESPONSIBILITY IN CHOOSING A TOURIST DESTINATION. SCIENTIFIC JOURNAL OF TAN TRAO UNIVERSITY, 6(19), 28–38. https://doi.org/10.51453/2354-1431/2020/424

Issue

Vol. 6 No. 19 (2020): No. 19, DECEMBER-2020

Section

Humanities and Social Sciences

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